Giving Days: A round-up of Resources
As Giving Days become more popular we decided to grab together all of the great resources out there on the web and share! Here is a link to our presentation from last week on Giving day Social Media Strategies.
RESOURCES
Spontaneous selfie from Give Richmond Class on Giving day Strategies
COMMUNICATION TEMPLATES
EMAIL TEMPLATES
SOCIAL MEDIA
INPERSON EVENTS
MATCHING GRANTS
General Information on Online Giving
- Making the Most of your Online Event Fundraising (Blackbaud)
- Understanding Online Donors (First Giving)
- Millennial Impact Report – How Millennials Connect, Involve, Give (Achieve)
- How Nonprofit Fundraising Performed in 2012 (Blackbaud)
The best and most comprehensive list of resources is from The Giving Day Playbook by the Knight Foundation. The following is taken from their Resource Page on their Playbook website.
Nonprofit Outreach Resource Bank
- 10 Reasons for Nonprofits to Participate in GiveMN (GiveMN)
- GiveMN 2013 Partnership Recognition (GiveMN)
- Social Media Policy Worksheet (The Networked Nonprofit)
- Promote Your Razoo Fundraiser Page Video (Razoo)
- How Giving Contests Can Strengthen Nonprofits and Communities (The Case Foundation)
- Screencast Explaining Matching and Prize Pool (GiveBIG: The Seattle Foundation)
- Memorandum Of Understanding Between the Community Foundation and Participating Nonprofits (Idaho Gives)
- Step-By-Step Guide to Help Nonprofits Register (Razoo)
- Nonprofit Staffing Plan Template (original)
- Incorporating Matching Grants (Razoo)
- Nonprofit Toolkit (GiveMN)
- Nonprofit Toolkit (Kentucky Gives)
- Nonprofit Toolkit (Colorado Gives)
- Nonprofit Toolkit (Give BIG Lexington)
- Getting Started For Nonprofits (GiveMN)
- Brand Kit (DoMore24)
- Brand Kit (GiveMN)
- Brand Kit (North Texas Community Foundation)
- Customizable Messaging to Nonprofits (Community Foundation of North Florida)
- Email Template (GiveMN)
- Email Template (Give BIG Lexington)
- Email Template (Live PC Give PC)
- Three Reasons Why Storytelling is So Powerfully Persuasive (Razoo)
- Sample Community Foundation Giving Day Promotional Video (North Texas Community Foundation)
- Sample Community Foundation Giving Day Promotional Video (GiveMN)
- Sample Community Foundation Giving Day Promotional Video (Colorado Gives Day)
- Giving Day Public Service Announcement Video (GiveMN)
- Sample Nonprofit Promotional Video (Buckner International)
- Social Media Toolkit (Georgia Gives Day)
- Social Media Toolkit (Colorado Gives Day)
- Social Media Toolkit (Kentucky Gives Day)
- 16 Tips for a Successful Giving Day (The Case Foundation)
- The Amazing Raise Strategies for Success (GiveRichmond)
Nonprofit Outreach Checklist
Donor, Matching Funder, and Community Partner Resource Bank
- Prize and Matching Incentive Table (original)
- Team Fundraising on Razoo FAQ (Razoo)
- Internet and Multichannel Giving Benchmarking Report (Blackbaud)
- Nonprofit Staffing Plan Template (original)*
- Making the Most of your Online Event Fundraising (Blackbaud)
- Understanding Online Donors (First Giving)
- Millennial Impact Report – How Millennials Connect, Involve, Give (Achieve)
- How Nonprofit Fundraising Performed in 2012 (Blackbaud)
- Instructions for Nonprofits Promoting Matching Funds (original)
- Business Partner Checklist (Idaho Gives)
- Sample Email to Community Partners (Georgia Gives Day)
General Outreach Resource Bank
- Media Outreach Template (original)
- Sample Media Toolkit (Greater Washington: Give to the Max Day)
- Sample Media Toolkit (Idaho Gives)
- Sample Press Kit (Georgia Gives Day)
- Sample Press Outreach Email (Georgia Gives Day)
- 8 Tips for Writing a Great Press Release (Huffington Post)
- Sample Press Release: Announcing Day (Chattahoochee Valley)
- Sample Press Release: Announcing Day (GiveMN)
- Press Release Template for Nonprofits (Colorado Gives)
- Tips for Op-Ed Writing (The Op-Ed Project)
- Sample Op-Ed (Blue Grass Community Foundation)
- Sample Letter to the Editor (Blue Grass Community Foundation)
- Letter to the Editor Template (GiveMN)
- Letter to the Editor Template (Live PC Give PC)
- How to Chose an Advertising Agency (Inc.com)
- Newsletter Template (Live PC Give PC)
- Sample Public Service Announcement Video (GiveMN)
- Sample Public Service Announcement Video (Give Miami Day)
- Sample Public Service Announcement Video (North Texas Giving Day)
- Public Service Announcement Template (GiveMN)
- Sample Giving Day Website: Give to the Max Day (GiveMN)
- Sample Giving Day Website: Give Miami Day (The Miami Foundation)
- Sample Giving Day Website: Colorado Gives Day (Colorado Gives)
- Sample FAQs (Give BIG Lexington)
- Sample FAQs (Georgia Gives Day)
- Sample FAQs (Idaho Gives)
- Sample Donor FAQs (Colorado Gives)
- Sample Nonprofit FAQs (Colorado Gives)
- Donor FAQ Template (original)
- Nonprofit FAQ Template (original)
- Blog Content Calendar Template (original)
- Sample Giving Day Blog: Colorado Gives Day (Colorado Gives)
- Sample Giving Day Blog: Give to the Max Day (GiveMN)
- Tips for Building Community Through Social Media (Razoo)
- Using Social Media to Get the Most Out of the Giving Day (Colorado Gives)
- Using Social Media to Raise More Money (GiveMN)
- Sample Facebook Page: GiveBIG (The Seattle Foundation
- Sample Facebook Page: Give to the Max Day (Greater Washington)
- How Nonprofits Can Maximize Engagement on Facebook (Mashable)
- Sample Twitter Profile: Give to the Max Day (GiveMN)
- Sample Twitter Profile: GiveBIG (The Seattle Foundation)
- Sample Twitter Profile: Colorado Gives Day (Colorado Gives)
- Twenty Tips for Using Twitter as Part of Your Community Engagement Process (Bang the Table)
- Storytelling and Social Fundraising (Razoo)
- Social Media Tips (DoMore24)
- Getting Started and Using Facebook (Give BIG Lexington)
- Getting Started and Using Twitter (Give BIG Lexington)
- Social Media Guidelines and Sample Copy (Colorado Gives)
- Sample Social Media Content Calendar (DoMore24)
- Social Media Content Calendar Template (original)