Facebook Changes Insights For the Better

Here is a nice recap of my most recent posts.  

Here is a nice recap of my most recent posts.  

It never fails that as soon as I complete a social media training one of the major tools makes a big change.  This time it was Facebook.  They are well known for making changes that people don't like but I really like this one and I've only played around for a few minutes.  Today Facebook Insights, the tool page admins use to collect metrics was overhauled.   Here you will find an overview of the changes.  This link also takes you to a video that reviews the changes. 

Some of the new insights included tab views and referrer data.  

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Looking over the metric I was able to identify a new algorithm change.  If you look at the post on 10/08 which was a link that got pitiful reach only 8 people.  I reposted it today and instead of including the link put the link in the comments.  In less than 10 minutes the reach was doubled.  I think the lesson is Facebook is favoring status updates more than just about anything else. 

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What are your favorite new changes? 

Sarah MilstonComment