Every great story begins with a spark of inspiration. For us, it was a realization that TSM needed more than just a traditional approach to our work regarding equity. Even with equity at the center of our work, we recognized an opportunity to strengthen our commitment. As consultants, we are in the business of solving complex problems, and what better way to do so than by fostering an environment where diversity thrives?

 Enter the concept of an 'equity prime'—a multifaceted tool designed not just to meet client needs but to do so in a way that honors and reflects the rich tapestry of perspectives within our team. We didn’t invent this concept; we were inspired by Race Forward - a fabulous organization we all seek training from as we start our journey at TSM.

 How do we do that? Think of an equity prime as the compass guiding our strategic decisions. It's not just a set of principles but a constant presence that infuses every aspect of our work. At its core, it's a commitment to fairness, inclusivity, and acknowledging the unique strengths of each team member and a call to engage all the voices of a community.

 The equity prime operates as a beacon, illuminating pathways to solutions that benefit everyone involved. Picture it as a tuning fork, resonating with the diverse notes of our team, ensuring that no voice is drowned out in the symphony of ideas and actions. This isn't just a box we check; it's a mindset we adopt. From brainstorming sessions to client meetings, the equity prime is our North Star, reminding us to consider the broader implications of our decisions.

How does this equity prime translate into real-world impact?

1. Tailored Solutions: Just as a one-size-fits-all approach rarely works for clothing, it doesn't cut it in the consulting world. Our equity prime allows us to tailor solutions that not only address client challenges but do so in a way that aligns with their unique values and cultural context.

2. Inclusive Collaboration: The diversity within our team translates into diverse perspectives, and the equity prime ensures that these perspectives aren't just heard but actively integrated into our strategies. The result? Well-rounded solutions that stand the test of real-world implementation.

3. Building Lasting Relationships: Clients are more than just projects—they're partners on a journey. By embracing the equity prime, we foster relationships built on trust and understanding. Clients aren't just clients; they become allies in a shared mission for success.

How does the equity prime affect the way we approach our work with clients?

1. Critical Reflection: The equity prime encourages us to reflect critically on our strategies. Are we inadvertently perpetuating biases? Are there alternative approaches that better align with our commitment to diversity and inclusion? These questions shape our approach from the get-go. 

2. Proactive Communication: In our interactions with clients, the equity prime prompts proactive communication. We discuss not just the 'what' and 'how' but also the 'why' behind our recommendations. This transparency builds trust and ensures that clients are partners in the decision-making process.

3. Continuous Learning: The journey of priming the pump doesn't end. We actively seek feedback from clients, incorporating lessons learned into our ongoing evolution. The equity prime becomes a catalyst for continuous improvement, keeping us agile and responsive to an ever-changing landscape.

In the dynamic world of strategic management, the key to success lies in adaptation and innovation. It's not just a tool; it's a mindset shift that transforms how we approach challenges and opportunities. As consultants, we're not just problem solvers but architects of change. By infusing our work with the principles of equity and inclusion, we're not just meeting client expectations but exceeding them in ways that resonate with the diverse world we navigate.

The equity prime is a reminder that there are always more voices. After we have asked who should be at the table. Ask again!