Hi, I am the other Sarah of The Spark Mill.   

After a decade of working in marketing, I am thrilled to join The Spark Mill to help make positive changes possible. I have a deep passion for connecting with others through shared experiences and believe in interconnectedness of all people and beings.

I have seen the impact of having the right people around to navigate even the most uncomfortable life changes through the pandemic. I love that consulting allows me to walk alongside clients in a similar way – listening to their stories, collaborating on solutions, and looking ahead to find a path together. I look forward to learning from a group of thoughtful and empathetic people at The Spark Mill and accompanying many clients in their journey through changes.

Here are 20 things about me:

1. I was born and raised in Korea until I was 16 years of age.

2. My Korean name means the most precious – Seo (precious) Yun (the first).

3. I have been living in Richmond since 2013 and absolutely love it.

4. I’ve worked as a marketing consultant for the last 9 years for various nonprofit organizations, businesses and authors.

5. For the first decade following college graduation, I was a part of three major gift fundraising teams - two HBCUs and a community health system.

6. I believe there are no coincidences.

7. I really love food. I find cooking and dining the most enjoyable expression of culture and history, and it is my favorite way of experiencing other cultures.

8. I strive to be a minimalist, but results vary.

9. I am really interested in mental health for women.

10. My almost five-year-old, Max, is my favorite person and the best teacher.

11. I’ve planned many events in my career, but my favorite event to have organized is the Silent Reading Parties.

12. When I get stuck in writing, I find it most helpful to play the piano reading sheet music.

13. During my first week at the Spark Mill, I learned I am an Enneagram Type 4.

14. My top five strengths are Strategic, Woo, Positivity, Individualist and Maximizer.

15. I’m a Pisces and a Tiger sign.

16. It’s most likely I remember how we met with more details than you thought.

17. If I could have one superpower, I would like to be able to transform anything by just thinking about how I want it to change.

18. My favorite book is East of Eden by John Steinbeck.

19. I prefer working with pencils over pens. But if I use pens, extra fine points only, please.

20. Your turn - send me your 20 things to choi@thesparkmill.com.